RESUME
Relevant Coursework
Advertising Campaigns Capstone Course
The Philadelphia Navy Yard | Philadelphia, PA
January 2020 - May 2020
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Created a campaign from start to finish and was able to gain an understanding of how strong, effective campaigns are created and executed
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Produced a fully integrated, measurable campaign for a real client
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Developed interpersonal communication and problem-solving skills
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Klein Online Marketing Challenge
Google Ad Grants | Philadelphia, PA
September 2019 - December 2019
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Created an online marketing campaign using Google Adwords to improve our client's paid and organic search results
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Became Google Ads certified Produced expanded text ads, responsive search ads, and extensions
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Raised awareness, increased website traffic, donations, and recruited volunteers
Skills
Microsoft Office Suite
Adobe Photoshop
Adobe Indesign
Adobe Illustrator
Adobe Dreamweaver
Basic HTML/CSS
Ethnographic Research
Google Ad Words
Social Media
Brand Management
Project Management
Work​
Experience​
Retail Leader Intern​
Ross Stores, Inc. | Philadelphia, PA
May 2019 - August 2019
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Mastered operational processes by shadowing supervisors
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Developed business acumen through advanced professionals in the Human Resources department, the Buying/Planning department, and the Loss Prevention team
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Obtained leadership skills by being the manager on duty on a weekly basis
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Worked with others in a collaborative team environment
Marketing & Social Media Intern
Luxty Tans | Philadelphia, PA
January 2019- May 2019
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Assisted in building brand awareness by collaborating with a variety of boutiques and salons in all different states
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Inspired new ideas and execute the vision through a detail-oriented approach
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Created promotional materials such as posters and banners
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Ensured content was being posted at active and engaged hours of the day by tracking the analytics
Sales Associate
South Moon Under | Philadelphia, PA
June 2018- January 2019
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Contributed to driving sales by effectively communicating with customers
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Ensured customer satisfaction by answering questions with exceptional brand knowledge in mind Assisted in the shipment and markdown processes
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Adapted to change, ambiguity, and experimentation
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Gained excellent verbal and interpersonal skillsAbility to thrive in a fast-paced environment while maintaining a holistic outlook
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Marketing & Social Media Intern
The Philadelphia Fashion Incubator | Philadelphia, PA
May 2018- August 2018
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Created presentations with marketing tactics to strategically advertise emerging fashion collections
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Built social media campaigns to drive revenue
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Handled the company's online presence - Facebook, Instagram, and Twitter
Education
Temple University - Philadelphia, Pennsylvania
​August 2016 - May 2020
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Klein College of Media and Communication
B.A. in Advertising
Concentration: Brand Strategy & Research
3.6 GPA